What We Achieved
Project Overview
Nouria, a premium clothing brand, aimed to scale its online presence and boost sales while maintaining its luxury appeal. Partnering with ScopeGen, data-driven strategies were implemented to enhance brand visibility, improve conversions, and maximize ROAS, ensuring sustainable growth in a competitive market.
The problem statement
Despite offering high-quality apparel, Nouria faced challenges in increasing online visibility and conversions. The brand needed a strategic performance marketing approach to attract the right audience, optimize ad spend, and drive sustainable sales while preserving its premium identity.
What we Discovered & Implemented
Funnel Modernization
A data-driven, multi-stage funnel was implemented to guide customers seamlessly from discovery to purchase. By optimizing each stage—awareness, consideration, and conversion—engagement increased, leading to improved conversion rates and maximized ROAS.
High-Impact Creative Execution
A data-driven creative strategy was developed to align with Nouria’s premium brand identity. By leveraging high-impact visuals, trend-driven storytelling, and persuasive copy, the approach enhanced engagement, strengthened brand recall, and boosted conversions.
Precision Audience Targeting
Advanced audience segmentation was conducted to identify, analyze, and target high-intent buyers. By leveraging insights into demographics, interests, and behavioral data, campaigns were optimized for higher conversion efficiency and ad spend maximization.
A Peek Into Our Success Stories
Take a look into the journey we made curating these brand narratives!
What Our Clients Say About Us
ScopeGen has been a game-changer for us! We’ve seen strong sales growth, better marketing efficiency, and smarter budget management. They go beyond just running ads—they help solve challenges and keep things running smoothly. A great team to have on board!
Dipti Advait
